DIGITAL MARKETING TRAINING IN HALDWANI
Digital Marketing Course in Haldwani
Learn Digital Marketing. Think Like a Marketer. Run Real Campaigns.
No fake placement promises. No unnecessary tool overload.
Just practical marketing skills, projects and career preparation.
12+ Years Industry Experience
SEO + Google Ads + Meta Ads
Practical Projects
Interview Preparation
Course at a glance
Build the Skills to Start Your Digital Marketing Career
Career-Focused Training
Build practical skills in digital marketing, SEO, Google Ads, Meta Ads and analytics.
Online + Offline Learning
Choose the learning format that fits your schedule and learning preference.
Practical Projects
Apply your learning through SEO audits, campaign planning, ad strategy, tracking and marketing assignments.
Learn From an Industry Practitioner
Learn from Kamal Bhatt, a digital marketing professional with 12+ years of practical experience.
Course Certificate
Receive a certificate after successfully completing the training program.
Campaign-Based Learning
Learn how real SEO, Google Ads and Meta Ads campaigns are planned, analyzed and optimized.
Career & Portfolio Guidance
Build practical projects, strengthen your portfolio and understand the skills expected for digital marketing roles.
Who Is This Digital Marketing Course For?
Built for Different Digital Marketing Goals
Students
Learn practical digital marketing skills and start building projects for your portfolio while you study.
Freshers
Build practical skills in SEO, Google Ads, Meta Ads, analytics and campaign optimization.
Working Professionals
Add practical digital marketing skills to your profile or prepare for a transition into the field.
Aspiring Freelancers
Learn campaign strategy, SEO, paid advertising, reporting and client-handling fundamentals.
COURSE CURRICULUM
What You'll Learn
From Digital Marketing Fundamentals to Real Campaign Strategy & Optimization.
Learn how to understand audiences, build campaigns, measure performance and optimize digital marketing results through practical projects.
01
MODULE 01
Digital Marketing Fundamentals
- What is Digital Marketing?
- Traditional vs Digital Marketing
- Digital Marketing Ecosystem
- Digital Marketing Ecosystem
- Customer Journey & Marketing Funnel
- B2B vs B2C Marketing
- Target Audience & Buyer Personas
- Competitor & Market Research
- Marketing Objectives & KPIs
- Digital Marketing Strategy Fundamentals
- Understanding Acquisition, Conversion & Retention
02
MODULE 02
Website, Landing Pages & Conversion Fundamentals
- Website fundamentals: domain, hosting & CMS
- Understanding website structure
- Landing pages vs normal website pages
- User experience fundamentals
- Conversion Rate Optimization (CRO)
- A/B testing principles
03
MODULE 03
Search Engine Optimization (SEO)
- How Google Search works
- SEO fundamentals
- Keyword research
- Search intent
- Keyword mapping
- On-Page SEO
- Technical SEO fundamentals
- Crawling, indexing & sitemap
- Core Web Vitals & page experience
- Competitor backlink analysis
- Mobile & image SEO
- Headings & content optimization
- Robots.txt & canonical tags
- SEO audits
- Google Search Console
- SEO vs AEO vs GEO
04
MODULE 04
Local SEO & Google Business Profile
- Local SEO fundamentals
- Google Business Profile Setup
- Citations & NAP consistency
- Review management
05
MODULE 05
Google Ads & PPC
- Google Ads fundamentals
- Google Ads account structure
- Campaigns, ad groups & keywords
- Search intent
- Keyword research, Negative Keywords and Match Types
- Search campaign setup
- Ad copywriting and Assets
- Bidding strategies and Budget Planning
- Conversion tracking and Search term report
- Lead generation campaigns
- Remarketing fundamentals
- Display & YouTube advertising overview
- Performance Max and Demand Gen
- AI-powered Google Ads
06
MODULE 06
Meta Ads: Facebook & Instagram
- Meta Ads fundamentals
- Meta Ads Manager Setup
- Campaign objectives and Goals
- Audience research and Placement
- Custom and Lookalike Audiences
- Lead Generation and Sales campaigns
- Website conversion campaigns
- WhatsApp campaigns
- Creative & copy strategy
- Hooks, offers & CTAs
- Andromeda Update and its Impact
- Budget & bidding fundamentals
- Pixel & Conversions API fundamentals
- AI-powered Meta advertising
07
MODULE 07
Social Media Marketing
- Social media marketing fundamentals
- Facebook, Instagram, LinkedIn & YouTube
- Organic vs Paid Social
- Audience & competitor research
- Content pillars and Calendars
- Reels & short-form content strategy
- Personal Branding
- Social media analytics
- Organic + paid integration
08
MODULE 08
Google Analytics 4 & Marketing Analytics
- GA4 setup & interface
- Custom event tracking
- User behavior & acquisition reports
- Data-driven decision making
09
MODULE 09
Google Tag Manager & Conversion Tracking
- GTM container installation
- Triggers, tags & variables
- Event & button click tracking
- Meta pixel & ad tag integration
10
MODULE 10
Freelancing & Agency Skills Skills
- Choosing a digital marketing niche
- Building a personal brand
- Creating a portfolio
- Client onboarding & proposals
- Understanding client requirements
- Pricing strategies & packages
- Finding high-paying clients
- Monthly reporting and Client retention
11
MODULE 11
Career Preparation
- Digital marketing career paths
- SEO Executive and Specialist
- Google Ads/PPC Executive
- Performance Marketing Executive
- Freelance Digital Marketer
- Resume preparation
- LinkedIn profile optimization
- Digital marketing interview preparation
- Practical/case-based interview questions
- Job search strategy